{"id":1201,"date":"2005-08-16T17:39:11","date_gmt":"2005-08-16T21:39:11","guid":{"rendered":"http:\/\/beatrice.com\/wordpress\/2005\/08\/16\/how-much-pull-have-you-got\/"},"modified":"2005-08-16T17:39:11","modified_gmt":"2005-08-16T21:39:11","slug":"how-much-pull-have-you-got","status":"publish","type":"post","link":"http:\/\/beatrice.com\/wordpress\/2005\/08\/16\/how-much-pull-have-you-got\/","title":{"rendered":"How Much Pull Have You Got?"},"content":{"rendered":"<p>As reported in yesterday&#8217;s <I>Publishers Lunch<\/I>, Seth Godin is <A href=\"http:\/\/sethgodin.typepad.com\/seths_blog\/2005\/08\/will_you_help_u.html\">selling the galleys<\/A> of his* upcoming book, <I>The Big Moo<\/I>:<\/p>\n<blockquote>\n<p>&#8220;The galley is the very expensive pre-publication not-quite-paperback version of a hardcover book. The galley is created to give reviewers a chance to read the book before everyone else. I persuaded my publisher to print 10,000 galleys, a huge number. And we&#8217;re selling them at cost. Here&#8217;s the catch:&#8230;I only want to sell the 50 pack of galleys ($2 a copy) to people who will turn around and give galleys to people in organizations with the will and the ability to pre-order a hundred or more copies of the final hardcover.&#8221;<\/p>\n<\/blockquote>\n<p>Of course, business is one of the few categories, if not the only one, in which such a model could conceivably have the desired effect. (Self-help or health, <I>maybe<\/I>, but it would have to be a hell of a book&#8230;) Still, if it works out, that just means more money for the charities that will be receiving 100% of the author royalties on <I>Big Moo<\/I> sales. Charities that seek to improve children&#8217;s lives by <A href=\"http:\/\/www.roomtoread.org\">building schools<\/A>, <A href=\"http:\/\/www.acumenfund.org\">creating sustainable housing<\/A>, and <A href=\"http:\/\/www.jdrf.org\">fighting diabetes<\/A>. Now, I freely admit that my sphere of influence is essentially limited to struggling writers and underpaid publishing industry professionals, but if you&#8217;re reading this and you happen to have the juice to make it work, why not give it a whirl?<\/p>\n<p>*&#8230;and 32 coauthors who include just about every big name in business book publishing, collectively called &#8220;The Group of 33.&#8221;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>As reported in yesterday&#8217;s Publishers Lunch, Seth Godin is selling the galleys of his* upcoming book, The Big Moo: &#8220;The galley is the very expensive pre-publication not-quite-paperback version of a hardcover book. The galley is created to give reviewers a chance to read the book before everyone else. I persuaded my publisher to print 10,000 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"_links":{"self":[{"href":"http:\/\/beatrice.com\/wordpress\/wp-json\/wp\/v2\/posts\/1201"}],"collection":[{"href":"http:\/\/beatrice.com\/wordpress\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/beatrice.com\/wordpress\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/beatrice.com\/wordpress\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/beatrice.com\/wordpress\/wp-json\/wp\/v2\/comments?post=1201"}],"version-history":[{"count":0,"href":"http:\/\/beatrice.com\/wordpress\/wp-json\/wp\/v2\/posts\/1201\/revisions"}],"wp:attachment":[{"href":"http:\/\/beatrice.com\/wordpress\/wp-json\/wp\/v2\/media?parent=1201"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/beatrice.com\/wordpress\/wp-json\/wp\/v2\/categories?post=1201"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/beatrice.com\/wordpress\/wp-json\/wp\/v2\/tags?post=1201"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}